Google and Motorola Concerns

Google has been making a lot of headlines lately: from launching the newest social media network Google+; to where Google purchases Motorola for 12.5 billion dollars; and currently where antitrust concerns are being raised about the purchase.

According to both companies, do not let that worry you, that the sale will go through and that concerns are always raised in sales this large.

As for Android and what is going on with it-Google states.

The acquisition of Motorola Mobility, a dedicated Android partner, will enable Google to supercharge the Android ecosystem and will enhance competition in mobile computing. Motorola Mobility will remain a licensee of Android and Android will remain open. Google will run Motorola Mobility as a separate business.

Other hardware makers, such as: Samsung, HTC, LG, Kyocera and Sony Ericsson (other producers of smartphones that utilize Google's Android) may have reasons to worry,..the merger may result in a strong competitor with an insider edge, and they publically support the deal. However, Google getting into the hardware business will put the search engine company in direct competition with them.

There are other consequences of Google entering the mobile ring. What changes will it bring to the mobile industry? Can beleaguered Blackberry be able to withstand another blow in the mobile world?

Additionally, is Google going to allow Facebook on its mobile devices, in favor of Google +? If they pull Facebook off of their devices, (much like Apple did by leaving Adobe Flash off of their iPads and iPhones) it could have far ringing consequences to Facebook and the mobile industry.

These are important questions as the already powerful Google expands its company. It is definitely something for Social Media Marketers to keep an eye on!

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